Let's craft a solution

Your customers aren’t just buying a product or service—they’re seeking solutions and the confidence that comes when their problem is solved. We focus on understanding their needs so every design decision is purposeful and impactful.

Whether you’re launching a new venture or elevating an established brand, we create designs that help you stand out, connect with your audience, and leave a lasting impression. Every touchpoint is intentional, cohesive, and crafted to support your brand’s growth.

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BRAND IDENTITY & LOGO DESIGN

Brand Strategy

Brand strategy is the root system and trunk that provides the foundation to transform your business into a brand. It’s a deep dive into what you do, why you do it (what problem you’re solving), and who you serve. Through research and discovery, we uncover insights about your audience and competitors to define your edge and clarify why people should choose your product or service.

Brand Strategy Deliverables

  • Brand Position
  • Tone of Voice
  • Mission, Core Values, Vision
  • Competitor Analysis
  • Target Audience Personas
  • Market Position Analysis
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Visual Identity

Your visual identity is what makes your brand instantly recognizable. When your logo, colors, and typography work together cohesively, they build trust and express the heart of your brand strategy—like the leaves that bring your brand’s palm tree to life.

Visual Identity Deliverables

Logo

  • Color and B&W Logo
  • Horizontal variation
  • Vertical variation
  • EPS, PDF, PNG and SVG file formats

Color Palette

  • Primary and Secondary colors (cmyk, rgb and hex)

Typography

  • Headline, Subhead and Body Copy fonts

Imagery

  • Examples of image direction

Brand Guidelines

  • Digital PDF book outlining brand strategy, visual identity system and usage rules
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PACKAGE DESIGN

Packaging is your brand in someone’s hand. As an extension of your visual identity, it’s a key touchpoint that brings your brand to life in a tangible way. Like another leaf on the same tree, each package may take on its own form, but it’s rooted in the same strategy and visual system—instantly recognizable as yours.

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MARKETING COLLATERAL & PRINT DESIGN

Marketing collateral brings your brand into the real world. From business cards to brochures and event materials, each piece grows from the same roots—your strategy and visual identity—creating a cohesive, professional, and memorable experience.

Collateral Options

  • Business Cards
  • Product Sheets
  • Brochures
  • Signage
  • and more!
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LET'S DO THIS

(Our Process)

1. Free Consultation

A 15-20 min call where we review your project request including project goals, scope, timeline and budget at a high level to determine if we’re a good fit.

2. Game Plan

A proposal deck will be put together and shared with you that defines the project scope, deliverables, process, timeline and investment.

3. Discovery

A 45-60 min call where we take a deep dive into your business and learn more about who you are, your challenges, audience, competitors, and the problem we are trying to solve.

4. Design

Develop and refine engaging design solutions for your project and present them for review and feedback rounds.

5. Launch

Once the design is approved, final files will be delivered to you so you can start making an impact.

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GOOD VIBES

“Working with Ann Marie on design projects is always a pleasure. Her positive, “can-do…no problem” attitude makes every project feel seamless and stress-free. She is efficient, creative, and consistently delivers on time, often exceeding expectations. Ann Marie’s turnaround time and reliability are truly the best in the business. We highly recommend her for any creative projects your company may have. “
~Alicia,
The Maine Pie Company

“Ann Marie was prompt, professional, and easy to work with.  She helped our business develop our entire branding and website experience.  We would highly recommend her to anyone looking for help with branding, graphic design, or web design.”

~ Mike Herb
CEO, The Sea Box

“As the Fractional CEO of Artistry & Industry — and in my broader work leading Schiele & Associates — I’ve had the privilege of partnering with many talented professionals. Ann Marie Catabia stands out in a league of her own. She worked closely with me and our Founder, Mike, to develop a fully aligned marketing strategy, a cohesive brand kit, and a beautifully crafted logo system that captured exactly who we are and where we’re going.

Ann Marie didn’t just ‘design’ for us — she translated our identity, our mission, and our future vision into a brand we’re proud to stand behind. Her clarity, collaboration, and creative discipline elevated our entire positioning. If you’re looking for someone who brings both strategic insight and artistic excellence, Ann Marie is the kind of partner who moves the needle and makes the work feel effortless.”

~ Theodore “Teddy Bear” Schiele, MSLM
Fractional CEO, Artistry & Industry
CEO, Schiele & Associates

“The logo creation process was truly collaborative. From the moment we started discussing our vision, she immersed herself in understanding the essence of our coffee shop. AMC took the time to listen to our ideas and preferences. She expertly balanced creativity with practicality, resulting in a logo that perfectly captures the magic of Spells Coffee Shop.”

~ Sam Mercanti
Owner, Spells Coffee Shop & Market

“Ann Marie has been the first person I call for all my art and graphics work for several years. She is delight to work with. She is attentive, responsive, prompt and good under the pressure of deadlines. In addition to her consummate professionalism she is an extraordinarily gifted artist who can and will always think out of the box and bring something to the project that is unique and beautiful.”

~ Don White
Songwriter and Storyteller

“I have known Ann Marie for many years and find her designs consistently intriguing and highly creative. The spark in her eye as she conceptualizes a project and presents her ideas is inspiring. Her thirst to explore and learn keeps her work current and vivacious. We always enjoy working with her and welcome the opportunities for new projects that can use her talent.”

~ Ben Waxman
President, Tessellati LLC

“She has a knack for designing in such a way that not only is the end product polished and professional, but it has feeling behind it as well. She captured the essence of what I was trying communicate and brought that through in the album’s graphics.  I will work with her again and again!”

~ Kirsten Manville
Singer/Songwriter and Music Business Consultant

“Ann Marie does quality work and is very responsive. At a recent trade show, we used a booth that Ann Marie designed. With her help, we have grown our revenue more than 5x in just one year!”

~ Colin Dunn
Founder / Product Manager, Fend Inc.